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KNCI Program Director

Full Time
3-5 Mid Level
Date Posted
Thu 07 Mar
Sacramento, California
Post ID
About Company
Bonneville International has been a leader in broadcasting for over 50 years, with a mission to build up, connect, inform and celebrate communities and families across our markets. We currently own and/or operate 22 radio stations in Seattle, Phoenix, Denver, Sacramento, San Francisco and Salt Lake City, along with the NBC Affiliate TV station, KSL TV 5, in Salt Lake. We're proud of our history, and we want talented people to join us as we continue to grow!

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Now is your chance to be the next programming leader; ****** is seeking an experienced Program Director for New Country 105.1 KNCI. If you're up for the challenge, you should be skilled with music scheduling software, have a strong understanding of PPM, know how to interpret various kinds of research, understand how to use social media and the web to benefit your brand, know how to coach talent, have great relationships in the music community, and understand how to be a great leader and motivator with your team.


Lead and coach talent
Manage and lead all aspects of the KNCI brand, including on-air execution, music, talent, imaging, community profile, digital assets and social media
Partner with Group Director of Programming, Market Manager and other key leaders to support and attain local and company goals, including ratings share and revenue goals
Work collaboratively with sales, marketing and promotions to ideate, develop and execute revenue generating promotions and events that build the KNCI brand
Function and work in a team environment across our platform of stations and media assets
Drive KNCI social and digital media assets to maximize engagement and revenue
Determine and maintain creative vision for KNCI to enhance the station's image and visibility
Establish rapport within the community and develop events to increase KNCI's reach and profile
Prepare and operate within annual expense budgets
Ensure operation of station in accordance with FCC regulations and policies

Minimum of 5 years' experience successfully programming a major or large market with preference for experience programming a country station in a competitive landscape
Thorough understanding of Nielsen PPM ratings and analysis
Knowledge and understanding of sophisticated market research including perceptual studies, focus groups and music testing with the ability to analyze the data and make programming decisions
Demonstrated ability to think both tactically and strategically
Proficient in using music master and nexgen
Knowledge and experience in creating and maintaining a superior brand
Ability to develop and execute a strategic plan
Previous experience coaching and developing on-air talent to a level consistent with station's image and brand
Possess excellent oral, written, presentation and interpersonal skills
Maintain a valid driver's license and proven ability to safely drive personal vehicle without exposing company to liability risks

Receive, process, and maintain information through oral and/or written communication effectively.
Substantial physical movements (motions) of the wrists, hands, and/or fingers.
Ability to extend hand(s) and arm(s) in any direction with good eye and hand coordination.
Lift, move, and carry up to 20 pounds on occasion.

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, or any other characteristic protected by law. Minority/female/disability PWDNET/veteran are encouraged to apply.


Work in compliance with Company policies and procedures
Work effectively in a team environment.
Proven ability to handle stress.
Ability to consistently work hours required. Works more when required to meet deadlines including weekends, evenings, etc.
Project an appropriate professional appearance and demeanor
Maintain positive and cooperative rapport with staff, management and clients
Maintain confidentiality by not discussing internal matters, company strategies, client's proprietary information, personnel matters, wage and salary information or any sensitive information with clients, competitors, listeners, the media or inappropriately with co-workers, and by not distributing our proprietary research or other information to our competitors.

Participate in and actively support Bonneville's EEO policy as it relates to recruitment, selection, evaluation, compensation, training, promotion and termination. Includes being knowledgeable and conversant with the FCC EEO Rules effective March 10, 2003, and understanding the compliance issues that safeguard the station's FCC license.
Assure that employees working in your department will receive performance appraisals. Guarantee that employees will sign Conflict of Interest, as needed.
Take a proactive role in supporting Bonneville's policy to prevent harassment of any kind within the workplace, at off-site places of company business and at company sponsored social venues

For more information, or to apply now, you must go to the website below. Please DO NOT email your resume to us as we only accept applications through our website.
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